Richard Goodall Gallery
Identity development, website (currently under construction) and poster design.
Richard Goodall runs two commercial art galleries based in Manchester, they also sell art from their website. As part of this work, the RGG logo was redrawn and several sub brands created to give the identity a more modern feel.
The website is designed to be functional and easy to navigate. The home page is simple and acts as an gateway to the rest of the site. Once a piece of art is selected, the user is taken to a product detail page where full image, particulars about the art and other products which may be of interest are shown. The challenge was to separate the online store from the physical galleries. This was done by differentiating the three areas of the site with colour and by using clear navigational aids between the sections.