Selected Projects

Archive for the ‘Work in progress’ Category




Red Nose Day Logos


As part of Red Nose Day 2013, I’ll be taking part in the Red Logo Associates project. The idea behind the project is that, for a small donation to Comic Relief, some lucky people can have a tailor made logo designed especially for them. In the spirit of Red Nose Day and doing something funny for money, the project takes a tongue in cheek approach to design and brand.

If you’d like to get involved, the process is simple. You just go to the Red Logo Associates website, and:

— Fill in a creative brief. Tell us about yourself, why you’re so special and why you think you deserve one of our logos.
— Donate a fee. While money can’t buy happiness, it certainly gets you a perfect logo.
— Receive your logo. This is where it gets interesting. Our team will articulate your very essence into a single marque of the very purest form. 

Your logo will then be added to the Red Logo Associates hall of fame. You will not be disappointed.

Why not join in? You’ll receive a personalised interpretation of yourself from one of a team of highly respected designers, at the same time as helping to transform the lives of vulnerable people in the UK and across the world.

If you do join us, please get in touch and let me know what you think of your logo!


Design Brighton

Design Brighton is a network of people from a variety of creative disciplines. We believe in the value of design. We promote this through a series of regular meetings and events where people can connect, inspire and create.

For the past few months, members of the Design Brighton committee (Gem Barton, Tim Mitchell, Lori Pinkerton-Rolet, Jim Stephenson, Frances Tobin, Paul Zara and me) have been working feverishly to set the organisation up and put on the first events.

In December we held our launch party, with a knees up at TOM (The Old Market) that was attended by over 130 people, eager to find out what we have planned for 2013.


— Kyle Bean talking at the January event.

Our first ‘inspire’ event took place last night, featuring two speakers. Deyan Sudjic OBE (Director of the Design Museum) discussed his education and career as a design critic. He charted the history of presenting design in a museum/gallery context. He explained how the Design Museum grew from its base in the boiler room at the V&A, to getting its own home at Shad Thames in 1989, right up to today where development of the New Design Museum at the Commonwealth Institute on London’s Kensington High Street are well underway. As Deyan puts it; “We see the new museum as being a centre for British design, a place where tomorrow’s designers can learn about the design industry and be inspired to work within the design sector.â€


— The new Design Museum on Kensington High Street

The 2nd speaker was Kyle Bean, a Brighton based image maker whose images combine concept and craft. He spoke about how honesty and artistry guide his work, shared some of his recent projects, and took us through the processes involved in finding a solution.


— Kyle’s ‘Soft Guerilla’ images for Cut Magazine.

The aim of our first talk was to inspire, and both speakers really did this. The sold out event was really well received, and we are now working on the program of events for the rest of 2013.

We have a Design Quiz scheduled for Monday 11th February and an illustration event in March, where Brian Grimwood will be talking to Alex Leith (Viva Brighton) about his work.

As part of the committee, I have been involved in all aspects of Design Brighton’s inception, particularly on the graphic design side of things. I created the visual identity and worked on the positioning and structure of the organisation. I have also designed the posters, flyers (both expertly printed by Generation Press) and a holding webpage for each event. I intend to talk in more detail about creating the Design Brighton identity in another post, so watch out for that.

Events are split into three types.’Connect’ events aim to bring Brighton’s creative community together, and offer an opportunity to network and meet new people.’Inspire’ events feature people talking about their work and inspirations, and ‘create’ events offer the chance for people to come together and make something.

The whole committee has worked really hard, and we are looking to keep the momentum going through the year. If you’re in Brighton and are interested in joining us, you can find out more information about the next event on our website: designbrighton.org. Come along and say hello.


100 words a day

Well, that’s another year over. Happy new year!

I suppose I should drag out the old design joke… My new years resolutions? As always, 72ppi and 300dpi! (Can we add Retina display to that too?)

Actually, my new years resolution this year is to write a minimum of 100 words every day (well, Monday to Friday). I plan to do this before I start any work or check any emails in the morning. I’m thinking that it can’t be too difficult to do—100 words is the equivalent of about 5 tweets. And I’ve hit my target just getting to this point. The main challenge will be having the discipline to write every day, even when I’m really busy.

I have decided to do this for a couple of reasons. Firstly, when I am busy I rarely get time to post to the News and Views section of the website. Writing a post may take me a couple of hours including; checking facts, finding links and images and editing/revising etc. Because of this, writing often falls down my to-do list, with client work taking precedent. Consequently the time between posts to the website increases, which I always feel frustrated about. By attempting to write a small amount every day, I’m hoping that by the end of each week, I should have enough written content to create a post. Secondly, I’m hoping that the practice of committing words to page on a daily basis will increase the speed I think/write/edit, which can’t be a bad thing.

To help me in this exercise, I recently downloaded iA Writer, a great application which really simplifies the writing process by presenting the user with just their words. Font choice, size and colour are all predefined so there’s no messing about getting the page to look right (something I used to always do in Microsoft Word). Focus mode helps further by dimming out all but the sentence you are working on and you can see the read-time and word-count as you go. Since I started using iA Writer, I have found it much easier to process words without distractions. For the bargain price of £2.99, I’d definitely recommend it.

Anyway, that’s 370 words. I hope to keep this momentum going!


High Five

The South Coast Design Forum celebrates its 5th birthday shortly. As part of the celebrations, the organisation is publishing a book containing members images based on the theme of five. In collaboration with the talented photographer Jim Stephenson of clickclickjim, we designed and constructed a seven foot number 5. This was then shot on location at the cavernous artists space Rodhus Studios in Brighton.

The figure was built using only corrugated cardboard and brown packaging tape and is supported internally be several struts that ensure the number can hold its own weight when stood up. The construction and photography took just over 6 hours and I found working with Jim very enjoyable. We now plan to make the 5 part of a series of 0—9, with each number being built and photographed in a different way. On that note, if anyone would like to have a number tattooed in the name of art please let me know!

The final edited and cropped shot will be posted once the book has been launched.


Manchester Design Symposium

Today I’m heading back up north for the first Manchester Design Symposium which will discuss the value of design. This is an important issue for the design industry and one that I have been considering for a while.

Speakers at the event include illustrator Si Scott, Bruno Maag of type foundry Dalton Maag, typographer and graphic designer Jonathan Barnbrook and Tom Dorresteijn partner of Dutch design agency Studio Dumbar. I’m sure, with speakers of this calibre there will be lots of discussion and different ideas to take away, but before the event begins I’d like to share this video of Saul Bass discussing his views on the challenges of producing high quality work while at the same time making a living.


Another Love Not Money T-shirt

Here’s another T-shirt that I’ve designed for Love not Money. There should be an online store coming pretty soon so you’ll be able to buy the T-shirts and hoodies etc. then.


Shoot Boutique identity

Here’s a quick sneak-peek at the identity I’ve created for a new client.

I was recently approached to design the visual identity for a company in Manchester that is developing a high-end mobile photo booth. The booth will be hired out at weddings and used to capture guests enjoying the special day.

Once guests have entered the booth, and positioned themselves on the decorative chaise longue, they simply press a button on the touch screen and their image is taken and printed out. A second print is also retained for the newly married couple, as a reminder of the day. The high quality lighting and camera set-up ensure that the images produced within the booth look like they were taken professionally.

With the booth already in development, it was important to create a name for the company. I proposed several name options, all with URL availability, of which the name Shoot Boutique was chosen.

It was important to make the brand stand out against the traditional wedding graphic design style which tends to use script fonts and flourishes. The simple icon depicts an abstract flower made up of several interlocking circles. The circle, a traditional wedding symbol, represents the promise of never-ending love, as in the wedding ring. The type that accompanies the icon is clean and easily read.

The icon has also been dissected into its constituent parts and these are restructured to form other fleurons (flower shaped glyphs) that will be used across the marketing collateral at different scales, almost like confetti.

More will be revealed soon when the brand is applied to the completed booth as well as across website and print applications.


Cheshire Ghost Riders logo

BMX club Cheshire Ghost Riders is the home of several top racers including triple world champion and British olympic hopeful Shanaze Reade. I was approached to design the new logo for the club. The design references the traditional BMX start gate but moves this on from a literal depiction of the gate to a more abstract shape containing the CGR letters. The colours of the logo reflect the bold nature of the sport and are designed to work on both black and white backgrounds without need to change the logo. The logo will be applied to race jerseys, stickers and future promotional material.


More Love Not Money T-shirts

The 2nd series of T-shirt designs created for Love Not Money has now been approved. The design pictured above, one of my favourites, features the letters A–Z, the twist being that the letters LMN have been switched around to spell LNM.


Rick Schofield Business Cards

The business cards pictured above, part of a recent identity overhaul that Very Own Studio completed for photographer Rick Schofield, were delivered to Rick last week. The cards have been foil blocked in gloss silver on 540gsm smoke grey Colorplan card (most business cards are printed on around 300gsm stock – so these cards feel thick and sturdy). The foil blocking was completed by Ian at IST Printing Services, who as always has done an excellent job. Rick seems very happy with the results too.